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Article
10 Ways to Take Better Social Media Campaign Photos
By Skye Schooley | November 06, 2020

Follow this expert advice to make your photos stand out on social media.

Article
Free Timeclocks: What You Get and What You'll Be Missing
By Sammi Caramela | August 26, 2020

Considering using a free digital timeclock for your employees? A free timeclock app could do the trick.

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Article
How to Set Business Goals in a Pandemic
By Rachel Krug | July 27, 2020

Learn why a business needs to set goals, what makes a good goal, and how to determine goals using the SMART framework.

Article
17 Helpful Tools to Improve Your Email Marketing Efforts
By Scott Gerber | July 27, 2020

These tools and strategies can make email marketing more efficient and less time-consuming.

Article
Why Is Your Team Struggling With Remote Work?
By Anand Srinivasan | July 24, 2020

If remote work isn't successful for your team so far, these are some possible reasons why and how to correct them.

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Article
E-commerce UX: How to Gain a Competitive Edge
By Syed Balkhi | July 24, 2020

A great user experience is important on all businesses' websites, but it's crucial for e-commerce storefronts. Let's explore several ways you can improve your UX for a competitive edge.

Article
Startups vs. Small Businesses: What Should You Build?
By Jared Atchison | July 24, 2020

Understanding the differences between startups and small businesses will impact your success. Find out what the best type of business is for you.

Article
4 Powerful Business Metrics You Should Track for Success
By Chris Christoff | July 24, 2020

Do you want to use your metrics to make smarter business decisions? Let's look at four important metrics and how to use them to grow your business.

Article
Free Answering Services: Who Offers Free Trials, and What to Look for During Your Trial
By Marisa Sanfilippo | July 24, 2020

While free answering services don't exist, many answering services offer a free trial so you can test how they handle your incoming calls.

Article
10 Small Business Grants for Minorities in 2020
By Adam Uzialko | July 24, 2020

There are many grants available for minority-owned businesses. Find out how you can take advantage of these grant programs to start or grow your business.

Article
How to Engage Your Email Subscribers More Efficiently
By Liviu Tanase | July 23, 2020

Want more people to read your emails? Here is how to engage your subscribers more efficiently and boost email marketing ROI.

Article
7 Effective Ways to Strengthen Your Small Business During Quarantine
By Mervik Haums | July 23, 2020

Businesses large and small are feeling the impact of this global pandemic. Here are seven strategies to strengthen your startup during times of economic uncertainty.

Article
How to Avoid Mistreating Employees During COVID-19
By Adam Uzialko | July 23, 2020

Many employees feel mistreated by their employers during the COVID-19 pandemic. Here are some ways to support your employees and boost morale amongst your workforce.

Article
Preparing or Surviving: The Future of People-Focused Business Strategy
By Philios Andreou | July 23, 2020

COVID-19 has disrupted businesses everywhere. Here are seven of the most pertinent trends faced by businesses worldwide and five steps leaders can take to move into the future seamlessly.

Article
3 Future-Readiness Ideas All Small Businesses Must Embrace
By Ian Khan | July 22, 2020

There are several steps entrepreneurs can take to overcome disruptions while growing business from the ground up.

Article
How to Take Control Over Your Customer Churn Rate
By Thomas Griffin | July 22, 2020

Do you have a hard time keeping customers interested after their initial purchase? If so, you may need help getting a handle on your churn rate.

Article
How to Measure ROI for Digital Marketing Campaigns (and When You Shouldn't)
By Adam Uzialko | November 05, 2020

Digital marketing campaigns are an important part of business, though it can be challenging to measure ROI. In some cases, measuring ROI prematurely is counterproductive.

Article
4 Strategies for a Fast and Easy Digital Transformation
By Tom Popomaronis | July 21, 2020

These four steps are critical to consider when your company makes the shift to digital.

Article
Postcards vs. Letters: Which Is the Better Direct Mail Marketing Strategy?
By Kent Moon | July 21, 2020

Postcards and letters are two of the most popular direct mail marketing methods, and they both have unique benefits that could help you grow your business.

Article
Selecting the Right Credit Card Processor for Your Business
By Austin Mac Nab | July 20, 2020

Selecting a credit card processor that is the right fit has major bottom-line implications for businesses.

Article
Finding Your Business's Social Media Voice
By Andrew Martins | December 01, 2020

Learn how to find and develop your online "voice," and how to use it to build a brand that's recognizable and relatable.

Article
A Beginner's Guide to Navigating Survival Emotions in Today's New Normal
By Nichole Kelly | July 17, 2020

Your emotions are probably in survival mode right now. Here's how to successfully navigate them through a crisis and in your everyday life.

Article
7 Powerful Ways for Accomplished Women to Stop Self-Doubt
By Phyllis Reagin | July 17, 2020

Many accomplished women believe that their successes are not due to their abilities or talents. Here are seven strategies to help you step into your power and own your successes.

Article
Redefining Agility: Marketers Need More Focus, Not More Speed
By Andrea Fryrear | July 17, 2020

What marketers really need, and what Agile marketing provides us when we get it right, is focus.

Article
3 Ways Local Businesses Can Keep Their Audience Interested
By Jacob Maslow | July 17, 2020

Today, it is more important than ever for businesses to find ways to keep their audiences interested. Here are a few actionable tips.

Article
The Pros and Cons of Outsourced Customer Service
By Marisa Sanfilippo | July 17, 2020

Is outsourcing customer service right for your business? Before you outsource your customer service to a call center, understand the pros and cons.

Article
Why Diversity Marketing Is Good Business
By Kiely Kuligowski | July 17, 2020

Are you missing out on business because your marketing strategy isn't diverse enough?

Article
How the Pandemic Is Impacting Digital Transformation
By Nacho De Marco | July 16, 2020

COVID-19 has accelerated digital transformation for businesses in all industries. Here are the changing aspects of business you need to adapt to in your digital transition.

Article
Why Leaders Need to Read (and How to Build a Reading Habit)
By Jared Atchison | July 16, 2020

The great leaders of the world are known to be avid readers. Let's explore why reading supports leadership and how to become a prolific reader.

Article
Conflict Resolution Tips for Handling Difficult Customers During COVID-19
By Skye Schooley | July 16, 2020

Learn the best ways to handle customers who refuse to follow health and safety policies.

Article
5 Ways Your Small Business Can Improve Customer Engagement
By Thomas Griffin | July 15, 2020

Success on social media, email and your website influences how users interact with your brand.

Article
The Top 10 Strategies to Effectively Market Your Small Business on Social Media
By Jock Breitwieser | July 14, 2020

Discover the top 10 strategies you can harness to unleash the power of social media marketing and propel your small business into the stratosphere.

Article
Are Employees More Productive Working From Home?
By Baruch Silvermann | July 14, 2020

The current COVID-19 pandemic has highlighted the possibilities of working from home. Traditional roles have always been shackled to the office, but are we more productive from home?

Article
Engaging Your Virtual Workforce During the Pandemic
By Michael Alexis | July 14, 2020

Keeping your team together and functioning can be difficult during a time of cascading stability. Here are nine tips for managing a virtual workforce in the wake of COVID-19.

Article
Everything You Need to Know About Email Marketing
By Mona Bushnell | December 04, 2020

Learn how to set marketing goals and achieve them through a targeted email marketing campaign.

Article
10 Ways to Measure Customer Satisfaction
By Derek Gallimore | July 13, 2020

Companies lose billions annually to bad customer service, so focusing on customer satisfaction is a great way to go. But how do you determine and measure their satisfaction?

Article
8 Actionable Takeaways for Small Businesses to Implement After Crisis
By Rotem Gal | July 13, 2020

As the world starts to go back to normal, businesses must adapt. Here are eight actionable steps every company needs to cross off their checklist once they are back in business.

Article
How to Dramatically Improve Your SEO Ranking
By Syed Balkhi | July 13, 2020

Your search engine results page ranking is one of the most important aspects of your online business. Check out these helpful tips to improve your SEO strategy.

Article
Building Diversity and Inclusion Into Company DNA
By Laura Gallaher | July 13, 2020

Making diversity part of a company's DNA requires an ongoing commitment to embracing all races, religions, nationalities, ages, sexual orientations and gender identities.

Article
4 Clever Strategies to Get More Value From Your Content
By Thomas Griffin | July 13, 2020

Do you feel like you're not getting enough value from the content on your website? Let's look at four ways you can get more bang for your buck by diversifying the blog posts on your site.

Article
How Your Business Can Adapt During Uncertain Times
By Kiely Kuligowski | July 13, 2020

Tribute.co experienced exponential growth during the COVID-19 pandemic. Here's how it has thrived in a time of major change.

Article
Are There Any COVID-19-Proof Franchises Out There?
By Don Daszkowski | July 10, 2020

While there's no guaranteed COVID-proof investment, some sectors are better positioned than others. Here are eight franchise business areas that have done well through the pandemic.

Article
17 Legal Tools to Make Running Your Small Business Easier
By Scott Gerber | July 10, 2020

Here are 17 legal tools that will help you run your business.

Article
How Leaders Can Overcome Resistance to Become More Productive
By Jared Atchison | July 10, 2020

Internal resistance kills many businesses and creative projects before they've had a chance to grow. Here's how leaders can recognize and overcome it to be more productive.

Article
Why You Should Develop a Relationship With a Business Lawyer
By Doron Hafner | July 10, 2020

The facets of launching a company can be overwhelming. Getting the help of a business lawyer is crucial to your success.

Article
How to Avoid Creating an Annoying Email Campaign
By Andrew Martins | July 10, 2020

People are leery of promotional emails, so it's important not to annoy potential customers with your campaign. Here are four tips to help you avoid that problem.

Article
Business Basics on Surviving a Pandemic
By Moazzam Kamran | July 09, 2020

Your business can survive the pandemic by re-engineering your processes and evolving to thrive in the market after COVID-19.

Article
In 2020, AI Is Teaching Us How to Play Chess and Run Our Companies
By Rafi Chowdhury | July 09, 2020

AI has advanced greatly over the past decade, and its success in chess will likely be mirrored in the business world in the coming years through multiple innovations.

Article
3 Influencer Marketing Myths and Why They're Wrong
By Shane Barker | July 09, 2020

he right tools, strategy and mindset can help you ace this marketing strategy.

Article
7 Ways to Build a Quality Email List
By Kiely Kuligowski | November 06, 2020

An email list is the foundation of an email marketing campaign. Here's how you can build a quality list of subscribers for your email campaigns.