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It's not enough just to have a website; small business owners need to think about how to get more visits to their websites. Here are some ways to do it in just an hour a day.

Total compensation helps employers attract top talent and grasp the full related costs of each full-time employee.

It is important to understand the strategic role that stay interviews can play in retaining top talent and bolstering company culture.

Curating your competitor's content can be done to your advantage, if you know how to do it right.

A PPP loan can help struggling businesses, but it's not the only option if you need more of a financial boost.

A PPO healthcare plan offers advantages and disadvantages to employers and employees.

Installment loans are a viable funding option for many small businesses. Before you take one out, check out our guide.

Increased working capital for hard-hit small businesses will allow them to rebuild and flourish, thereby boosting overall economic recovery.

2021 will see SMBs further exploit the power and benefits of virtualizing their operations and customer and employee touchpoints.

The resilience of small businesses with limited assets has been tested during the pandemic. Here are six ways to stay resilient during this prolonged downturn.

Email automation can improve your business's email marketing campaigns by sending timely, relevant emails when your audience is most likely to engage.

Taxes can be difficult to navigate, but it's well worth the effort. To help you maximize the deductions and benefits you're entitled to, we've put together this list of self-employed tax deductions.

Follow these tips and predictions to step up your email marketing in 2021.

Avoiding nepotism requires a joint leadership approach to ensure that employee hires, promotions, and favorable projects are fairly distributed within the company.

From access to capital to education and counseling, the Small Business Administration has a lot to offer small business owners.

Bookkeeping isn't the most compelling aspect of running your business, and 2020 might have put you further behind. Here's how to make good accounting habits and stay on top of your finances this year.

Learn how small businesses can take advantage of Snapchat Brand Profiles.

Family businesses are an important part of the economy, and running one comes with unique challenges and rewards.

Learn how to structure phone interviews down to the minute and what the hiring manager should present to the candidate.

Here is everything you need to know about offering disability leave as an employer.

For time- and staff-strapped small businesses, getting elusive Google reviews may seem difficult. Here are seven ways you can cultivate more reviews for your business (with fairly minimal effort).

Learn how unified data gives you a single view of your customers for your marketing and fraud control teams.

Text message marketing can be a big benefit to a business. Here are the 12 best ways to use business texting.

Improving your balance sheet can optimize your cash flow, paint a clearer picture of your finances and reveal whether you can take on debt or investors.

Learn the important facts that every borrower and personal guarantor needs to understand if they hope to succeed with an SBA offer in compromise following an SBA loan default.

A lack of clear vision can wreak chaos on your business. Here are four ways your company may fail, and how you can avoid them by facilitating proper goal-setting and communication.

Both B2C and B2B brands can drive engagement and conversions from social video marketing. Here's how.

Organizations need a succession planning program to ensure that all key roles are filled with capable and knowledgeable leaders in the future.

If your business received money through the Paycheck Protection Program, your tax situation for 2020 will be different from previous years.

The legal intricacies of data privacy for small businesses in the United States can be difficult to navigate. Here's what small business owners need to know.

You might have lofty goals for your business or yourself at the start of the year. Here's how to make sure you don't lose sight of them as the year goes on.

If you're smart and strategic about it, you can use social media to sell products, raise investments and get more eyes on your brand.

It is important to examine your company's policies for seeking information on criminal history of job candidates. Many states and cities have legislation on when this information can be requested.

Millions of small businesses in the U.S. operate as pass-through entities.

Learn which documents you should include (and not include) in your employee personnel files.

To accurately pay your employees each pay period, you need to understand what to deduct from their paychecks.

A marketing analysis helps you improve your strategy to engage more of your audience, generate more leads and drive sales. This guide explains how to conduct a marketing analysis for your business.

Working from home has become the reality for many American workers. Here's how to transition into long-term remote work.

Entrepreneurs share their favorite tools, apps, and software for managing and interacting with customers.

With his experience and passion, Agapito "Aga" Morgan is uniquely poised to lead KeyBank's Commercial Banking Healthcare Team and serve as the co-chair of its Diversity, Equity and Inclusion Council.

Is MMS or SMS the better option for your small business's text message marketing campaign?

Multimedia messaging could improve your customer engagement over SMS text message marketing. Here's how it works.

SMS messaging can be used as part of a text message marketing campaign to reach customers directly on their mobile device.

Your company benefits when your employees feel engaged at work. Here are the best ways to foster employee engagement in your business.

"To be Agile" is not sufficient reason by itself to undertake the difficult work of an Agile transformation. It's crucial to know your why before you ask people to change their core ways of working.

When business is slow, downtime can be wasted or harvested as an opportunity. Turn boredom into innovation, creativity and problem-solving.

If your employees use a business car or travel around in their own vehicle for work, you need to know how to track and manage the mileage tax deduction.

Learn the legal ins and outs of requiring your employees to get the COVID-19 vaccine.

COVID-19 forced businesses to embrace working from home, whether they were ready or not. Now businesses have to consider extending those policies permanently.

While social media continues to be one of the best marketing channels, it's important to understand exactly how it's changing in order to leverage it properly.