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Article
How to Attract and Hire Diverse Employees (and Why You Should)
By Chris Christoff | September 27, 2019

Candidates are no longer seeking the highest salary or the most convenient job opportunity – they're looking to work for companies that embrace cultural diversity.

Article
5 Feminine Traits That Make Leaders Great
By Angela Koch | September 27, 2019

Learn how to leverage these five feminine leadership traits for business success.

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Article
7 Ways to Retain Your Star Employees
By Mike Kappel | September 27, 2019

Use these seven techniques to keep your star employees from slipping through your fingers.

Article
Top 10 Customer Support Tips to Make Your Startup Prosper
By Emily Watson | January 11, 2021

Customer support is often the most important aspect of a business.

Article
Using Coupons to Drive Engagement and Retention
By Dan Slavin | September 26, 2019

Learn how relevance and a focus on savings can boost both sales and the bottom line.

Article
How to Generate Creative New Content Ideas at Any Time
By David Mercer | September 26, 2019

Learn how to generate limitless creative ideas to boost your content marketing campaigns with unique and compelling headlines to make an impact and drive traffic.

Article
How to Improve Your Content Ranking Fast
By Randy Soderman | September 26, 2019

We’ve all been there, spent a couple days creating amazing content for your customer base that once they find it online, will blow them away and have them crawling at your doorstep ready to hand over...

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Shipping and the Environment – What Businesses Need to Know
By Pitney Bowes | September 26, 2019

Shipping adds significantly to the carbon footprints of both consumers and businesses. Here's what businesses can do to reduce their CO2 emissions.

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Third-Party vs. DIY Shipping – Which One Is Right for Your Business?
By Pitney Bowes | September 26, 2019

Find out how to choose the best shipping option for your small business.

Article
How to Make Your CRM Your Company's Most Flexible Tool
By H. John Oechsle | September 25, 2019

When buying a CRM solution for your small business, look for one that helps you do these seven things.

Article
The Roadmap to Start a Membership Site From Scratch
By Mark Thompson | September 25, 2019

Do you want to create an informative, engaging subscription site with a loyal member base? There are some specific steps you'll need to follow.

Article
How to Set Up Your Company Website to Convert Leads
By Cassie Knudsen | September 24, 2019

Follow this four-step strategy to turns leads into customers.

Article
Is Shared Office Space Right for Your Small Business?
By Ben Mizes | September 24, 2019

Before choosing the layout of your office, consider these pros and cons.

Article
4 Strategies to Counteract Declining Growth
By Amber Colley | September 24, 2019

It is critical that when economic times are tough, small businesses are able to be flexible enough to adapt to contracting markets and changing consumer desires.

Article
4 Tips to Successfully Launch an Online Business
By Jared Atchison | September 24, 2019

A lot more goes into starting an online business than just creating a website. Here are four things to consider when starting an e-commerce venture.

Article
How Would Medicare for All Impact Small Business Owners?
By Adam Uzialko | September 24, 2019

It aims to simplify and control healthcare costs, but what would it mean for SMB owners?

Article
A Beginner's Guide to Bitcoin: The Problems and Possibilities
By Moazzam Kamran | September 23, 2019

Bitcoin's possibilities are endless, exciting and nuanced. These are some of the problems and emerging solutions for this cryptocurrency.

Article
How to Segment Your Email List for Better Engagement
By Chris Christoff | September 23, 2019

Target the right subscribers, give customers what they want, and encourage them to engage with your brand.

Article
6 Secrets of a Successful Social Media Strategy
By Shane Barker | September 23, 2019

Want to do social the right way? Discover the steps to create an effective social media marketing strategy for your brand.

Article
Can You Patent or Trademark Your Original Recipes?
By Mona Bushnell | September 23, 2019

You definitely need to keep your restaurant's recipes secret. Here's how.

Article
Are You Hiring or Recruiting? The Difference and Why That Matters
By Komal Dangi | September 23, 2019

Hiring and recruiting may sound the same, but they're different approaches to finding talent.

Article
5 Investor-Friendly Industries Perfect for First-Time Entrepreneurs
By Howard Goldstein | September 22, 2019

Gaining insight into your target industry early on gives your young business many significant strategic advantages. Here are a few of the most lucrative, investor-friendly industries that...

Article
11 Brilliant Ways Your Small Business Can Save Money
By Megan Totka | September 20, 2019

These smart tips will help you cut expenses and boost your bank account balance.

Article
Actionable Advice for Driving More Traffic
By Tomas Laurinavicius | September 20, 2019

Get more visits this year by following these 7 tips.

Article
8 Content Marketing Tasks You Should Automate
By Albizu Garcia | September 20, 2019

From proofreading to content promotion, marketers can automate many daily tasks.

Article
The Basics of Medical Billing and Coding
By Adam Uzialko | September 20, 2019

Medical billing and coding is complicated, but it is critical to a practice's success.

Article
Protecting Your Bottom Line From Data Breaches in 2020
By Isaac Kohen | September 20, 2019

As we head into 2020, protecting your bottom line means understanding the risks of a data breach.

Article
What the Pet Technology Boom Tells Us About the Fourth Industrial Revolution
By Ben Lee | September 19, 2019

Pet technology is the latest industry to embody our IoT future.

Article
5 Tips and Tricks to Boost Small Business Security
By Ryan Ayers | September 19, 2019

Keep your small business safe from hackers using these cybersecurity tips.

Article
7 Ways You Are Stunting Your Business's Growth
By Carissa Reiniger | September 19, 2019

Some of your behaviors are preventing your business from growing as you want it to.

Article
How Finding Your Purpose Can Help You Recession-Proof Your Company
By DeWayne Ables | September 19, 2019

SMBs that seek out and act on opportunities when times are good will find it easier to weather economic storms.

Article
7 Profit-Boosting Ways to Protect Your Business From a Recession
By Rashan Dixon | September 18, 2019

Implementing smart growth strategies now can help your business survive a recession.

Article
How to Rethink Your Hiring Approach
By Nathan Sheets | September 18, 2019

These three strategies will help you hire the best candidates.

Article
3 Non-financial Factors That Affect the Value of Your Business
By Terry Lammers | September 18, 2019

If a company isn't actively growing, it can only glide for so long before it falls back to the ground. Keep these factors in mind to steer clear of the "glider path" trap.

Article
Accidents in the Workplace: Is the Employer Responsible?
By Ruth Hoffmann | September 17, 2019

Employers and employees have a lot at stake in workplace accidents. The smallest detail matters.

Article
3 Best Productivity Hacks for Remote Teams
By Allan Dib | September 17, 2019

How to build a successful remote team? Here's how to create a productive and happy team.

Article
How Outsourcing Software Development Can Help Fintech Businesses
By Nacho De Marco | September 17, 2019

Businesses in the financial technology industry are increasingly turning to outsourced solutions for software development. Here's how it can help this booming market.

Article
5 Ways to Become an Inclusive Leader
By Tracy Lawrence | September 17, 2019

Teams led by inclusive managers are higher performers and better collaborators.

Article
Construction Industry Certification Guide: Everything You Need to Know
By Kim Lindros | September 17, 2019

Certifications abound in the construction industry. Get a 30-foot view of some of the most popular credentials available.

Article
How to Create an Accessible E-Commerce Website
By Nathan Resnick | September 16, 2019

Learn how you can make your e-commerce website accessible for consumers with disabilities.

Article
Diversity Isn't a Checkbox: Here's How to Make It an Intentional Movement
By Dara Treseder | September 16, 2019

Diversity isn't just something that looks good to the outside world, it can spawn innovation and improve financial performance. This five-point plan will help you make it a reality in your company.

Article
How to Increase Feedback and Encourage Product Reviews on Walmart.com
By Sergey Grybniak | September 16, 2019

If you sell on Walmart's online marketplace, reviews can help you increase your brand's authority.

Article
How to Excel as a Manager
By Janet Gershen-Siegel | September 15, 2019

Being an effective manager requires adopting several different leadership styles.

Article
5 Proven Steps for Building an Evergreen Employee Training Program
By Nathan Resnick | September 15, 2019

Create a training program that will deliver value for your business and employees for years to come.

Article
5 Ways Improving Your B2B Customer Experience Impacts the Bottom Line
By Matt Shealy | September 13, 2019

Find out why CX is now at the core of business services.

Article
Analytics Achieving Retail Victory for Data-Centric SMBs
By James Warner | September 13, 2019

Learn how you can incorporate analytics into your retail operation.

Article
5 Tips for Building Useful Website Forms
By Thomas Griffin | September 13, 2019

Follow these steps to build website forms.

Article
How to Turn Your Workforce Into a Salesforce
By Dr. Cindy McGovern | September 12, 2019

Small businesses without a dedicated salesforce can train all employees to make sales.

Article
Why Small Businesses Need to Digitize Documents
By Emily Watson | September 10, 2020

Learn about the benefits of digitizing your documents and how to do it.

Article
11 Ways to Successfully Onboard Your New Hires
By Dennis O’Keefe | September 12, 2019

Getting new employees started off on the right foot is critical for both them and you.