Customers

Is outsourcing customer service right for your business? Before you outsource your customer service to a call center, understand the pros and cons.

Are you missing out on business because your marketing strategy isn't diverse enough?

Learn the best ways to handle customers who refuse to follow health and safety policies.

Find out how you can boil down your business to a few keywords.

Companies lose billions annually to bad customer service, so focusing on customer satisfaction is a great way to go. But how do you determine and measure their satisfaction?

As the world starts to go back to normal, businesses must adapt. Here are eight actionable steps every company needs to cross off their checklist once they are back in business.

People are leery of promotional emails, so it's important not to annoy potential customers with your campaign. Here are four tips to help you avoid that problem.

If you want to use social media to generate leads, build brand awareness or drive traffic to your site, have you considered live video streaming?

Use these 10 strategies to modify your marketing plan and improve your efforts to reach your consumers during the coronavirus outbreak.

Creating content from scratch is challenging. Instead, you could curate content and still provide significant value to customers. Here's how.

Meenal Balar helped grow Facebook to 1 billion users. Learn her user acquisition strategy and how to apply it to your business.

Engaging your target audience on social media doesn't have to be difficult. If you know who you're targeting and what they need from you, it's easier to get the results you want.

UX and conversion rate optimization are two critical aspects of your business. Learn how to improve these elements on your website and how they tie together to form an unmatched customer experience.

Call center systems can help you improve your customer service and sales calls. Here's what they can do.

Cut through the clutter of options and gain the trust of loyal customers.

You can't effectively market your products until you know who is likely to need them. Take these steps to pinpoint your ideal clients.

As a business, you should be offering wellness content to your employees and customers during a public health crisis. Here are some ways it can help your brand and some methods to deliver it.

Good customer service can ensure loyal customers, and a crucial part of that is getting to each customer's concerns quickly.

Looking for affordable and feature-rich live chat support software? See our reviews for live chat software for your small or medium business.

Has your company invested in the right platforms to engage your customers?

If you own or manage a retail business, keep these tips in mind as you reopen to the public.

How will the sales landscape change after the pandemic subsides? Meeting, travel and conferences will require certain virtual adaptations.

You should be building a relationship, trust and loyalty with your social media followers.

When subscribers mark you as spam, fewer of your emails reach people's inboxes. Here is how to avoid the spam folder so your campaigns can be seen.

Empower your digital marketing program with data through a digital receipt.

It’s important to focus on your customers, the features required to attract and retain them, and your team during tough times.

When you start a business, you need to understand your target market at a fundamental level at the very beginning.

When you open an account, you begin the process of building the account. Here are some useful tips for managing the process.

Comparison shopping websites are popular among consumers, but how do they impact business?