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Manage your promotional content with a schedule strategically designed for success.
Email marketing is a key part of a good digital marketing mix, but the person in charge of this direct channel is often overlooked.
A good product package isn't trash; it's a powerful extension of your brand.
You can try to go it alone, but it's worth it to improve your revenue through better SEO.
Many consider blockchain's value in the finance industry, but it also benefits marketers.
Automate your email communications without coming across as cold to customers.
We compare the two services to help you decide which is better for your e-commerce site.
An effective direct mail campaign can be integrated into a broader digital sales funnel.
There are more resources than ever before for marketing your restaurant online.
These are some of the best marketing certifications available in 2020.
Before your next eye-popping event, know the rules.
QR codes have many benefits, but before deciding if they are right for your business, understand their disadvantages as well.
Managing images is one of the most important activities an e-commerce site has to carry out. Let's explore how computer vision and digital asset management can boost your e-commerce conversions.
Drive revenue by utilizing transportation industry advertising
Big data has significantly changed the way businesses market on social media.
Implementing text message marketing into your marketing portfolio can be helpful.
If you're trying to get coverage from a publication, it's important to pitch journalists the right way. Here are five PR tactics that work, according to the journalists who receive them.
Set a budget for your company's direct marketing campaign
We offer four tips from experts to answer a Business.com community question.
Following proper etiquette in customer communications will build trust and loyalty.
Find out how to automatically track your equipment and other assets to extend lifespan, reduce maintenance costs, and improve utilization.
Use these marketing tactics to help you and your clients win business in your community.
Learn what to say to customers during COVID-19, how frequently you should be reaching out and which platforms you should use.
So you've decided to invest in mobile marketing (good call), but how do you know if your efforts are working? Here's what you should measure.
Check out these five ways interactive voice response systems can help your business.
Google My Business has halted certain features of its services due to the coronavirus and also has limited functionality during this time.
While sales may be slow during the COVID-19 pandemic, you can generate leads that will set you up for success once the crisis passes.
When it comes to reaching young people, technology and trends are key.
These marketing tools and tips can help you make the most of social media.