One of the many conveniences of the Internet is the opportunity for ongoing learning, in your own time and at your own pace.
\r\nThis brings with it the additional benefits of studying anywhere and without the requirement for travel. Business owners, executives, and their staff can choose from a range of online marketing tutorials to learn whatever they need to promote their companies, products, and services.
\r\nHere are some of my favorite options for video training covering a wide range of marketing channels.
\r\nEven if you’re completely new to marketing, you can gain valuable knowledge in minutes using these resources.
\r\nRelated Article: How to Use Video Marketing to Promote Your Small Business
\r\nFor anyone who wants to go the whole hog and become a certified marketer, there’s little to compete with HubSpot’s (@HubSpot) Inbound Marketing Course. Ever since the company’s CEO Brian Halligan (@bhalligan) developed the concept of inbound marketing, it has spiraled upwards to become the marketing method of the new millennium. In this course, you’ll learn how to use different aspects of inbound such as content marketing, lead generation and nurturing and search engine optimization to create a comprehensive marketing strategy.
\r\nGoogle is much more than just a search engine, and for anyone interested in learning marketing the Google Partner exam study guides are a great source of educational tools to use. Whatever type of advertising you need to learn about there’s an exam study guide and training for it, including:
\r\nEach option consists of modules that include training videos, detailed written information and graphics and best of all, it’s completely free to take part.
\r\n> Within the broader arena of Google Partners’ digital advertising, the complex world of Pay-per-Click gives many people headaches. Wordstream’s (@WordStream) PPC University offers a variety of online marketing tutorials that drill down to the specific heart of PPC. Three levels of learning (101, 102 and Advanced) cover every aspect from basics such as how to set up an account, through bid management and optimization right up to remarketing and advanced geotargeting.
\r\nRelated Article: Essential Negative Keywords for Almost Any Marketing Campaign
\r\nContent marketing is the probably the most important aspect of inbound marketing, according to Seth Godin (@ThisIsSethsBlog). It might seem like rocket science, what with all the intricacies involved in producing “quality” content, but the training available from the Content Marketing Institute (@CMIContent) founded (and headed) by Joe Pulizzi (@JoePulizzi) has marketers covered. It offers more than 46 lessons spread over 19 hours of learning and focused on seven key areas, which are:
\r\nAt a cost of $995 for the full curriculum it’s hardly a steal, but when you consider that you have a year in which to complete it the price averages out at less than $100 a month. The instructors are top-notch, too, with names like Orbit Media’s Andy Crestodina (@crestodina) and Contently’s Shane Snow (@shanesnow) presenting modules in their areas of expertise.
\r\nAll the institutions covered so far focus on one or more specific aspects of marketing, but what happens if you need a broader approach? Well, then there’s edX.org (@edXOnline), an online learning destination founded in 2912 by MIT and Harvard that offers courses gleaned from more than 85 global partners, which includes the best universities and other learning institutions in the world. With 172,000 Twitter followers, edX holds a sizeable share of the online learning market. With a huge variety of courses, you’ll have to hunt a bit to find marketing-focused courses but when you do, you’ll be able to graduate with a real certificate from a verified source.
\r\nSince online marketing is really all about the digital aspects, if in-depth learning on topics such as web analytics, conversion optimization, email marketing or pay-per-click advertising is what you’re looking for, then Market Motive (@MarketMotive) might be your alma mater. The courses cost anywhere from $49 a month for self-paced learning, up to $1995 per year for coached marketing tutorials with fixed schedules.
\r\nYou’ll get structured courses compiled by industry experts, live webinar events, supplementary learning materials, web-based tests and quizzes and an interactive student forum. Provided you do the work, you’ll graduate with a certificate recognized as an exam preparatory for the Online Marketing Certified Professional (OMCP) industry qualification.
\r\nWithout optimizing your website for search and doing other things necessary to get found by Google such as offsite SEO and link building, your marketing career is pretty much dead in the water. Thankfully, one of the primary Wordpress plugin providers, Yoast (@yoast), has created an academy offering basic SEO training at a reasonable price.
\r\nThis subscription-based service costs a little more than some of the free resources, but Lynda.com (@lynda) offers quality training for anyone wanting to learn the technicalities of marketing.
\r\nWith around 50,000 courses available on topics such as video filming, production and editing from beginner to advanced levels, website design using various content management systems (Wordpress, Joomla, Drupal, etc) technical web development, graphic design, photography, 3D and animation, much of the content is marketing-focused even when it doesn’t fall into the Marketing category.
\r\nRelated Article: If You Build It, They Won't Come: 11 Truths About Online Traffic
\r\nFor a subscription of $27 a month, the Online Marketing Institute (@OMInstitute) offers a range of courses on marketing topics, including comprehensive training on email marketing. With 21 video tutorials of around an hour each in length, it’s possible for you or your employees to learn everything from database segmentation and management through driving response and tracking results.
\r\nThe flexible, self-paced learning paves the way to various levels of marketing certification accredited by organizations such as The Internet Advertising Bureau (@IABUK) and the Direct Marketing Association (DMA). It’s no longer necessary to spend a fortune and embark on a degree course to fill gaps in your marketing knowledge. The online world brings specific, quality education right to your fingertips in the form of marketing tutorials from recognized institutions with solid track records.
\n","docType":"article","guid":"articles_fe03332eb31903f8d001386cf61dec33","lastModified":"2015-12-03T18:00:00.000Z","published":"2015-12-03T18:00:00.000Z","structuredData":null,"subtitle":null,"template":"legacy","title":"Knowledge is Power: 10 Best Marketing Tutorials for Self-Paced, Online Learning","type":"article","author":{"avatar":null,"bio":"Todd Mumford is Principal and Founder of Riverbed Marketing - an inbound marketing agency located in Vancouver, Canada. Todd has 11 years of experience in digital marketing and advertising, inbound marketing and content across a plethora of verticals. Recognized for excellence and leadership in marketing and management and execution of successful marketing initiatives in the digital space with a focus on on social, search and content.","name":"Todd Mumford","image":null,"slug":null,"social":{"facebook":"https://www.facebook.com/riverbedmarketing","linkedin":"http://www.linkedin.com/in/toddmumford","twitter":"riverbedmktg","website":"http://www.riverbedmarketing.com/"},"status":"enabled","title":null,"type":"New BDC Member","user":{"imagePath":"https://staging.business.com/images/uploads/user/profile/a47b05bf697278252d9a50d4ba2b7eb2800f3.jpg","profile":{"company":"Riverbed Marketing","jobTitle":"Founder, CEO","website":"http://www.riverbedmarketing.com/"}}},"breadcrumbs":null,"channels":{"primary":{"name":"Marketing","slug":"marketing"},"sub":{"name":"Marketing Solutions","slug":"marketing-solutions"}},"meta":{"robots":"index, follow","description":"Keeping yourself in the know is practically a requirement for marketers. Here are 10 great resources for continued learning.","title":"10 Best Online Marketing Tutorials - business.com"},"parsedContent":{"toc":[],"json":[{"component":"p","children":["One of the many conveniences of the Internet is the opportunity for ongoing learning, in your own time and at your own pace."]},{"component":"p","children":["This brings with it the additional benefits of studying anywhere and without the requirement for travel. Business owners, executives, and their staff can choose from a range of online marketing tutorials to learn whatever they need to promote their companies, products, and services."]},{"component":"p","children":["Here are some of my favorite options for video training covering a wide range of marketing channels."]},{"component":"p","children":["Even if you’re completely new to marketing, you can gain valuable knowledge in minutes using these resources."]},{"component":"p","children":[{"component":"em","children":["Related Article:"]}," ",{"component":"Link","props":{"href":"http://www.business.com/online-marketing/how-to-use-video-marketing-to-promote-your-small-business/"},"children":["How to Use Video Marketing to Promote Your Small Business"]}]},{"component":"h3","children":[{"component":"em","children":["1. Inbound Marketing Certification (HubSpot)"]}]},{"component":"p","children":["For anyone who wants to go the whole hog and become a certified marketer, there’s little to compete with HubSpot’s (",{"component":"a","props":{"href":"https://twitter.com/HubSpot","rel":"nofollow"},"children":["@HubSpot"]},") ",{"component":"a","props":{"href":"http://academy.hubspot.com/inbound-certification","rel":"nofollow"},"children":["Inbound Marketing Course"]},". Ever since the company’s CEO Brian Halligan (",{"component":"a","props":{"href":"https://twitter.com/bhalligan","rel":"nofollow"},"children":["@bhalligan"]},") developed the ",{"component":"a","props":{"href":"http://www.riverbedmarketing.com/fourteen-ways-to-define-inbound-marketing/","rel":"nofollow"},"children":["concept of inbound marketing"]},", it has spiraled upwards to become the marketing method of the new millennium. In this course, you’ll learn how to use different aspects of inbound such as content marketing, lead generation and nurturing and search engine optimization to create a comprehensive marketing strategy."]},{"component":"h3","children":[{"component":"em","children":["2. Social Media Marketing Magic"]}]},{"component":"ul","children":[{"component":"li","children":[{"component":"em","children":["HootSuite University"]}," ",{"component":"strong","children":["- "]},"The use of social media marketing is high on every marketer’s list of essential skills, and it isn’t as simple as posting daily tweets. Fortunately, there’s valuable, on-demand video training available from HootSuite’s (",{"component":"a","props":{"href":"https://twitter.com/hootsuite","target":"_blank","rel":"nofollow"},"children":["@hootsuite"]},") ",{"component":"a","props":{"href":"https://learn.hootsuite.com/?p=1","target":"_blank","rel":"nofollow"},"children":["online university"]},". The videos teach you everything you need to know to maximize your use of the HootSuite platform for marketing purposes, for the low price of $9.99 a month PRO subscription plus $21.99 a month for the duration of the course."]},{"component":"li","children":[{"component":"em","children":["NISM – Social Media Marketing"]}," - Alternatively, you can get ",{"component":"a","props":{"href":"http://nismonline.org/get-certified/","target":"_blank","rel":"nofollow"},"children":["certified as a social media practitioner"]}," by taking a somewhat more expensive strategist exam course through the National Institute of Social Media (",{"component":"a","props":{"href":"https://twitter.com/nismpulse","target":"_blank","rel":"nofollow"},"children":["@nismpulse"]},"). Whatever course you decide to choose, the end result will be a higher level of ability than you’d have otherwise."]}]},{"component":"h3","children":[{"component":"em","children":["3. Digital Advertising (Google Partners)"]}]},{"component":"p","children":["Google is much more than just a search engine, and for anyone interested in learning marketing the ",{"component":"a","props":{"href":"https://support.google.com/partners/topic/3204437?hl=en&ref_topic=3111012","target":"_blank","rel":"nofollow"},"children":["Google Partner exam study guides"]}," are a great source of educational tools to use. Whatever type of advertising you need to learn about there’s an exam study guide and training for it, including:"]},{"component":"ul","children":[{"component":"li","children":["AdWords"]},{"component":"li","children":["Search advertising"]},{"component":"li","children":["Display advertising"]},{"component":"li","children":["Video advertising"]},{"component":"li","children":["Shopping advertising"]},{"component":"li","children":["Mobile advertising"]}]},{"component":"p","children":["Each option consists of modules that include training videos, detailed written information and graphics and best of all, it’s completely free to take part."]},{"component":"h3","children":[{"component":"em","children":["4. PPC (Wordstream’s PPC University)"]}]},{"component":"p","children":["> Within the broader arena of Google Partners’ digital advertising, the complex world of Pay-per-Click gives many people headaches. Wordstream’s (",{"component":"a","props":{"href":"https://twitter.com/WordStream","target":"_blank","rel":"nofollow"},"children":["@WordStream"]},") PPC University offers a ",{"component":"a","props":{"href":"http://www.wordstream.com/learn","target":"_blank","rel":"nofollow"},"children":["variety of online marketing tutorials"]}," that drill down to the specific heart of PPC. Three levels of learning (101, 102 and Advanced) cover every aspect from basics such as how to set up an account, through bid management and optimization right up to remarketing and advanced geotargeting."]},{"component":"p","children":[{"component":"em","children":["Related Article: "]},{"component":"Link","props":{"href":"http://www.business.com/online-marketing/essential-negative-keywords-almost-marketing-campaign/"},"children":["Essential Negative Keywords for Almost Any Marketing Campaign"]}]},{"component":"h3","children":[{"component":"em","children":["5. Content Marketing (CMI)"]}]},{"component":"p","children":[{"component":"a","props":{"href":"http://www.riverbedmarketing.com/what-is-content-marketing/","target":"_blank","rel":"nofollow"},"children":["Content marketing is the probably the most important aspect"]}," of inbound marketing, according to ",{"component":"a","props":{"href":"http://www.riverbedmarketing.com/fourteen-ways-to-define-inbound-marketing/","target":"_blank","rel":"nofollow"},"children":["Seth Godin"]}," (",{"component":"a","props":{"href":"https://twitter.com/ThisIsSethsBlog","target":"_blank","rel":"nofollow"},"children":["@ThisIsSethsBlog"]},"). It might seem like rocket science, what with all the intricacies involved in producing “quality” content, but the ",{"component":"a","props":{"href":"http://contentmarketinginstitute.com/online-training/","target":"_blank","rel":"nofollow"},"children":["training available"]}," from the Content Marketing Institute (",{"component":"a","props":{"href":"https://twitter.com/CMIContent","target":"_blank","rel":"nofollow"},"children":["@CMIContent"]},") founded (and headed) by Joe Pulizzi (",{"component":"a","props":{"href":"https://twitter.com/JoePulizzi","target":"_blank","rel":"nofollow"},"children":["@JoePulizzi"]},") has marketers covered. It offers more than 46 lessons spread over 19 hours of learning and focused on seven key areas, which are:"]},{"component":"ul","children":[{"component":"li","children":["Planning"]},{"component":"li","children":["Audience"]},{"component":"li","children":["Story"]},{"component":"li","children":["Channels"]},{"component":"li","children":["Process"]},{"component":"li","children":["Conversation, and"]},{"component":"li","children":["Measurement"]}]},{"component":"p","children":["At a cost of $995 for the full curriculum it’s hardly a steal, but when you consider that you have a year in which to complete it the price averages out at less than $100 a month. The instructors are top-notch, too, with names like Orbit Media’s Andy Crestodina (",{"component":"a","props":{"href":"https://twitter.com/crestodina","target":"_blank","rel":"nofollow"},"children":["@crestodina"]},") and Contently’s Shane Snow (",{"component":"a","props":{"href":"https://twitter.com/shanesnow","target":"_blank","rel":"nofollow"},"children":["@shanesnow"]},") presenting modules in their areas of expertise."]},{"component":"h3","children":[{"component":"em","children":["6. General Marketing Courses (edX Online)"]}]},{"component":"p","children":["All the institutions covered so far focus on one or more specific aspects of marketing, but what happens if you need a broader approach? Well, then there’s edX.org (",{"component":"a","props":{"href":"https://twitter.com/edXOnline","target":"_blank","rel":"nofollow"},"children":["@edXOnline"]},"), an ",{"component":"a","props":{"href":"https://www.edx.org/about-us","target":"_blank","rel":"nofollow"},"children":["online learning destination"]}," founded in 2912 by MIT and Harvard that offers courses gleaned from more than 85 global partners, which includes the best universities and other learning institutions in the world. With 172,000 Twitter followers, edX holds a sizeable share of the online learning market. With a huge variety of courses, you’ll have to hunt a bit to find marketing-focused courses but when you do, you’ll be able to graduate with a real certificate from a verified source."]},{"component":"h3","children":[{"component":"em","children":["7. Professional Marketing Certificate (Market Motive)"]}]},{"component":"p","children":["Since online marketing is really all about the digital aspects, if in-depth learning on topics such as web analytics, conversion optimization, email marketing or pay-per-click advertising is what you’re looking for, then ",{"component":"a","props":{"href":"http://www.marketmotive.com/","target":"_blank","rel":"nofollow"},"children":["Market Motive"]}," (",{"component":"a","props":{"href":"https://twitter.com/MarketMotive","target":"_blank","rel":"nofollow"},"children":["@MarketMotive"]},") might be your alma mater. The courses cost anywhere from $49 a month for self-paced learning, up to $1995 per year for coached marketing tutorials with fixed schedules."]},{"component":"p","children":["You’ll get structured courses compiled by industry experts, live webinar events, supplementary learning materials, web-based tests and quizzes and an interactive student forum. Provided you do the work, you’ll graduate with a certificate recognized as an exam preparatory for the Online Marketing Certified Professional (",{"component":"a","props":{"href":"http://omcp.org/","target":"_blank","rel":"nofollow"},"children":["OMCP"]},") industry qualification."]},{"component":"h3","children":[{"component":"em","children":["8. SEO Training (Yoast Academy)"]}]},{"component":"p","children":["Without ",{"component":"a","props":{"href":"http://www.riverbedmarketing.com/24-steps-choosing-right-seo-company/","target":"_blank","rel":"nofollow"},"children":["optimizing your website for search"]}," and doing other things necessary to get found by Google such as offsite SEO and link building, your marketing career is pretty much dead in the water. Thankfully, one of the primary Wordpress plugin providers, Yoast (",{"component":"a","props":{"href":"https://twitter.com/yoast","target":"_blank","rel":"nofollow"},"children":["@yoast"]},"), has created an academy offering ",{"component":"a","props":{"href":"https://yoast.com/academy/","target":"_blank","rel":"nofollow"},"children":["basic SEO training"]}," at a reasonable price."]},{"component":"h3","children":[{"component":"em","children":["9. Technical Training (Lynda.com)"]}]},{"component":"p","children":["This subscription-based service costs a little more than some of the free resources, but Lynda.com (",{"component":"a","props":{"href":"https://twitter.com/lynda","target":"_blank","rel":"nofollow"},"children":["@lynda"]},") offers quality training ",{"component":"a","props":{"href":"http://www.pcmag.com/article2/0,2817,2385781,00.asp","target":"_blank","rel":"nofollow"},"children":["for anyone wanting to learn the technicalities of marketing"]},"."]},{"component":"p","children":["With around 50,000 courses available on topics such as video filming, production and editing from beginner to advanced levels, website design using various content management systems (Wordpress, Joomla, Drupal, etc) technical web development, graphic design, photography, 3D and animation, much of the content is marketing-focused even when it doesn’t fall into the Marketing category."]},{"component":"p","children":[{"component":"em","children":["Related Article: "]},{"component":"Link","props":{"href":"http://www.business.com/online-marketing/if-you-build-it-they-wont-come-and-11-truths-about-online-traffic/"},"children":["If You Build It, They Won't Come: 11 Truths About Online Traffic"]}]},{"component":"h3","children":[{"component":"em","children":["10. Email Marketing (OMI)"]}]},{"component":"p","children":["For a subscription of $27 a month, the Online Marketing Institute (",{"component":"a","props":{"href":"https://twitter.com/OMInstitute","target":"_blank","rel":"nofollow"},"children":["@OMInstitute"]},") offers a range of courses on marketing topics, including ",{"component":"a","props":{"href":"http://www.onlinemarketinginstitute.org/classes/email-marketing/","target":"_blank","rel":"nofollow"},"children":["comprehensive training on email marketing"]},". With 21 video tutorials of around an hour each in length, it’s possible for you or your employees to learn everything from database segmentation and management through driving response and tracking results."]},{"component":"p","children":["The flexible, self-paced learning paves the way to various levels of marketing certification accredited by organizations such as The Internet Advertising Bureau (",{"component":"a","props":{"href":"https://twitter.com/IABUK","target":"_blank","rel":"nofollow"},"children":["@IABUK"]},") and the Direct Marketing Association (DMA). It’s no longer necessary to spend a fortune and embark on a degree course to fill gaps in your marketing knowledge. The online world brings specific, quality education right to your fingertips in the form of marketing tutorials from recognized institutions with solid track records. "]}]},"resource":null,"sponsorship":null,"thumbnail":{"path":null,"caption":"Fizkes / Getty Images","isBlurred":true},"bestPicks":null},"related":{"relatedArticles":[{"title":"Knowledge is Power: 10 Best Marketing Tutorials for Self-Paced, Online Learning","canonical":"https://www.business.com/articles/10-best-marketing-tutorials-for-self-paced-online-learning/","slug":"10-best-marketing-tutorials-for-self-paced-online-learning","thumbnail":"https://www.business.com/images/channel/marketing.jpg","dek":"Keeping yourself in the know is practically a requirement for marketers. Here are 10 great resources for continued learning.","lastModified":"2015-12-03T18:00:00Z","published":"2015-12-03T18:00:00Z","sponsored":false},{"title":"Successful Business Leaders Tell All: Top Digital Marketing Trends for 2016","canonical":"https://staging.business.com/articles/successful-business-leaders-tell-all-top-digital-marketing-trends-for-2016/","slug":"successful-business-leaders-tell-all-top-digital-marketing-trends-for-2016","thumbnail":"https://staging.business.com/images/content/56b/4e1463187b1877e724427/1500-0-","dek":"Digital marketing insiders from established businesses share their secrets for content marketing and SEO success in 2016.","lastModified":"2016-02-05T16:00:00Z","published":"2016-02-05T16:00:00Z","sponsored":null},{"title":"Create Better Content With These Content Marketing Rules to Live By","canonical":"https://staging.business.com/articles/create-better-content-with-these-content-marketing-rules-to-live-by/","slug":"create-better-content-with-these-content-marketing-rules-to-live-by","thumbnail":"https://staging.business.com/images/content/567/350873087b1ea6f9c09e4/1500-0-","dek":"Learn how to get content marketing right by positioning your business; teaching, not selling; following a strategy and using social media.","lastModified":"2015-12-24T15:00:00Z","published":"2015-12-24T15:00:00Z","sponsored":null},{"title":"Learn to Lead: 10 Online Learning Platforms to Hone Your Entrepreneurial Skills","canonical":"https://staging.business.com/articles/learn-to-lead-10-online-learning-platforms-to-hone-your-entrepreneurial-skills/","slug":"learn-to-lead-10-online-learning-platforms-to-hone-your-entrepreneurial-skills","thumbnail":"https://staging.business.com/images/content/574/c72633187b10d1d6323bc/1500-0-","dek":"You need to keep learning as an entrepreneur. 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These are 10 of the best online learning platforms to hone your entrepreneurial skills.","lastModified":"2016-05-31T19:00:00Z","published":"2016-05-31T19:00:00Z","sponsored":false},{"title":"Street Cred: The Importance of Social Proof in Web Design","canonical":"https://staging.business.com/articles/street-cred-the-importance-of-social-proof-in-web-design/","slug":"street-cred-the-importance-of-social-proof-in-web-design","thumbnail":"https://staging.business.com/images/content/56b/289b03187b1547e7243fb/1500-0-","dek":"It’s incredibly important that you make the most out of your own website and capture attention and positively influence users.","lastModified":"2016-02-05T19:00:00Z","published":"2016-02-05T19:00:00Z","sponsored":null},{"title":"How Niche Focused Content Can Dramatically Improve Your Content Marketing ROI","canonical":"https://staging.business.com/articles/how-niche-focused-content-can-dramatically-improve-your-content-marketing-roi/","slug":"how-niche-focused-content-can-dramatically-improve-your-content-marketing-roi","thumbnail":"https://staging.business.com/images/content/56c/e14743187b1aa6574b8be/1500-0-","dek":"Narrowing down your focus can improve your content ROI and establish your brand as a specialist in your target niche.","lastModified":"2016-02-25T21:00:00Z","published":"2016-02-25T21:00:00Z","sponsored":null},{"title":"Top 10 Advertising Blogs You Must Follow Now","canonical":"https://www.business.com/articles/top-10-advertising-blogs-you-must-follow/","slug":"top-10-advertising-blogs-you-must-follow","thumbnail":"https://www.business.com/images/content/5d0/2ff717b437497638b457a/1500-0-","dek":"Keep Up With the Trends by Following These Websites","lastModified":"2015-09-01T13:00:00Z","published":"2015-09-01T13:00:00Z","sponsored":false},{"title":"Top 10 Advertising Blogs You Must Follow Now","canonical":"https://staging.business.com/articles/top-10-advertising-blogs-you-must-follow/","slug":"top-10-advertising-blogs-you-must-follow","thumbnail":"https://staging.business.com/images/content/55e/5ae6b3087b1435b8b45ef/1500-0-","dek":"Keep Up With the Trends by Following These Websites","lastModified":"2019-07-31T20:57:17Z","published":"2015-09-01T13:00:00Z","sponsored":null},{"title":"10 Resources to Get You Caught Up with Modern Marketing in 10 Minutes","canonical":"https://staging.business.com/articles/10-resources-to-get-you-caught-up-with-modern-marketing-in-10-minutes/","slug":"10-resources-to-get-you-caught-up-with-modern-marketing-in-10-minutes","thumbnail":"https://staging.business.com/images/content/575/f7a683287b13e433858df/1500-0-","dek":"Modern marketing sounds complex compared to traditional marketing, but with the right resources, it can be learned quickly.","lastModified":"2016-06-14T21:00:00Z","published":"2016-06-14T21:00:00Z","sponsored":null},{"title":"Inspiration Meets Strategy: The Top 10 Must-Read Books for Marketers","canonical":"https://www.business.com/articles/the-top-10-must-read-books-for-marketers/","slug":"the-top-10-must-read-books-for-marketers","thumbnail":"https://www.business.com/images/content/5d0/1933e9c658aa4558b4573/1500-0-","dek":"Get ready to be inspired while learning key marketing strategies. You do not want to miss these marketing page-turners.","lastModified":"2016-05-20T18:00:00Z","published":"2016-05-20T18:00:00Z","sponsored":false},{"title":"Inspiration Meets Strategy: The Top 10 Must-Read Books for Marketers","canonical":"https://staging.business.com/articles/the-top-10-must-read-books-for-marketers/","slug":"the-top-10-must-read-books-for-marketers","thumbnail":"https://staging.business.com/images/content/573/ea2ae3087b16b62b26aa4/1500-0-","dek":"Get ready to be inspired while learning key marketing strategies. 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