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Although we offer multiple product lines and make customer satisfaction a top priority, getting previous customers and new customers to be a proud part of our brand is a challenge with products see","doc_type":"question","guid":"question_1895","tags":["marketing","marketing","marketing-strategy","marketing-solutions"],"published_at":"2014-02-20T22:04:27Z","modified_at":"2014-02-28T14:37:18Z","sort_date":"2014-02-28T14:37:18Z","subtitle":"QUESTION | BY Zach Baker | 19 ANSWERS | LAST ACTIVITY ON 02/28/14","thumbnail":{"path":"https://staging.business.com/images/uploads/user/profile/e2e6a380fa49779d044b2f57d0ccdc8a.jpg"},"title":"How can a company build brand recognition with product lines suited to one-time buyers?","type":"question","sponsored":false,"total_answers":19},{"author":"Javed Akhtar","canonical":"/advice/answers/question/how-to-make-content-marketing-more-effective/","description":"","doc_type":"question","guid":"question_1554","tags":["marketing","marketing","marketing-strategy","marketing-solutions"],"published_at":"2014-01-03T03:46:51Z","modified_at":"2014-02-27T07:30:13Z","sort_date":"2014-02-27T07:30:13Z","subtitle":"QUESTION | BY Javed Akhtar | 13 ANSWERS | LAST ACTIVITY ON 02/27/14","thumbnail":{"path":"https://staging.business.com/images/uploads/user/profile/f71b36450db75434601a374aac580817.jpg"},"title":"How can I make content marketing more effective?","type":"question","sponsored":false,"total_answers":13},{"author":"Lance Keene","canonical":"/advice/answers/question/can-article-distribution-with-submityourarticlecom/","description":"I attended a webinar about content marketing last year. They talked of producing articles lightly seeded with backlinks then getting those articles distributed by a service like http://www.SubmitYourArticle.com. With Penguin & Hummingbird changes at Google is this strategy problematic? 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